BS ISO 21041-2018 pdf free download.Guidance on unit pricing
5 Main principles
5.1 General
Effective unit pricing is most likely to be achieved by applying several key principles to the design, introduction and operation of unit pricing systems. These principles should be used whenever a relevant product is offered for sale or advertised at a price, which is displayed by written, printed or electronic means, and a suitable measurement is available to indicate the unit price.
5.2 Provision
The unit price should be provided whenever a relevant product is offered for sale or advertised at a price, which is displayed by written, printed or electronic means, and a suitable measurement is available to indicate the unit price. The unit price should be provided in a manner to meet the needs of all consumers, including those with special needs or vulnerable groups. For example, shelf labels that are angled or designed for greater ease of reading.
5.3 Units of measure
The unit of measure used to indicate the unit price should be appropriate for the product and easy for consumers to use. Whenever possible, only one unit of measure should be used for a product type.
5.4 Displaying unit price
The unit price should be displayed to ensure the greatest possible noticeability and legibility for all potential consumers, including those with special needs or vulnerable groups. This can be achieved by taking into account display characteristics, such as print density, font size, font type, colour and contrast, and white space.
5.5 Consistency
There should be the highest possible level of consistency, within and between retailers and across all retail formats, in the provision and display of unit pricing and in the units of measure used.
5.6 Planning, implementing and monitoring
Planning and implementing unit pricing should involve an adequate process of promotion, development, monitoring, maintenance and improvement. An organization’s unit pricing system should operate in a manner that aligns with the guidance included in this document.
5.7 Communication
Information about unit pricing should be communicated to all stakeholders (e.g. consumers, consumer organizations, retailers, manufacturers, wholesalers, IT vendors, governments) via targeted communication in the stakeholder’s language and with a strong focus on relevant benefits (see Annex A).
5.8 Consumer education
Consumer education should meet the needs of both experienced and inexperienced consumers and include what unit pricing is, where it is provided, how to use it and potential benefits. It should be ongoing with periodic reminder programmes.
6 Provision of unit price
6.1 General
The unit price should be provided wherever the selling price of a product is displayed in written,printed electronic and digital forms, regardless of whether it is in-store, online or in advertisements.
This includes when
— products are in packages, including when the selling price is the same as the unit price,— products are non-packaged, and
— products are on special offer.
The unit price should be calculated on the selling price of the total product(s) on offer. The calculation includes any extra quantity of the same product offered for “free”.
When the selling price is displayed on a package, both the selling price and the unit price should be displayed together.
6.2 Consistency of provision of unit price
The objective of this document is more likely to be achieved by the adoption of consistent provision of unit price
— within a retailer,
— across retailers,
— across all retail formats (including in-store and online),
— between packaged products and non-packaged products, and
— across all forms of advertising .
6.3 Special offers
When designing and developing special offers, high priority should be given to the provision of unit price prior to implementation.
For special offers, where the selling price is displayed, the unit price should be displayed in accordance with Clause 8.
Special offers combining multiple items in one offer should provide the unit price for both the entire multi-offer and per single unit, to allow direct comparison with other single items.
7 Units of measure
7.1 General
It is essential for both consumers and organizations that the correct and appropriate unit of measure is established. The decision on which unit of measure to use should be made before the unit price provision begins. The success of unit pricing relies on the following factors.
— An established measurement system. The relevant units of measurement for the jurisdiction should be used to indicate the unit price.
— Using only one unit of measure for each product category or class of products (e.g. where a nonpackaged vegetable is sold at a price per kilogram, the packaged vegetable should be unit-priced per kilogram).BS ISO 21041 pdf download.